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Business Holding Message Services Custom production of message-on-hold messages, with possible expansion into message system hardware Area Three: Audio Archiving Transfer of irreplaceable audio from analog media cassette and open-reel to compact disc CD. Jack Cornwall Productions operated as an in-home, part-time venture for just under a year.
Beginning with a minimum investment in selected new and used studio equipment financed through personal creditthe operation recouped start-up costs within 9 months. The business is operated as a sole proprietorship.
Growth opportunities exist in providing quality voice-over services to small and medium market producers. This is simply an expansion of present operations, combined with identifying and contacting new users of produced audio and selling them on the idea of major-market quality with fast turnaround and efficient delivery.
Normal radio-television production experiences some seasonal swings. They are mostly oriented toward holidays and are not a major factor here.
A sample of the Jack Cornwall Productions brochure and demo cassette are available upon request. Holding Message Service Study shows there is very little organized marketing to the small businesses around the country that have the capability audio video business plans using Holding Messages.
Jack Cornwall Productions has already begun reaching into that market. The kit is shipped Priority Mail, and includes an audio cassette with music and voice samples, a self-help page detailing How to Develop a Message Script, a sample script and an order form.
The Holding Message kit offers the customer a choice of three other voices.
Message announcers are paid talent fees as needed. It is expected that most Holding Message customers will want to seasonalize their messages. Because of this, after-sale marketing will focus on the April-May and October-November time frames.
The Fall promotions will push new year images, while the Summer copy changes will remind customers about upcoming Fall holidays. Samples of the Holding Message Kit are also available upon request. Audio Archiving Thousands of people have made family history recordings. In the '50s they were recorded on bulky tube-type open-reel tape recorders.
In the '60s, many people switched to the smaller machines with the 3-inch reels. We sent tapes to loved ones in Vietnam, Korea and Europe, and they sent back their living letters. In the 70s and into the '90s, people are still recording their family history on audio cassette.
While the cassette player is everywhere, most of those old open reel decks, if they still exist in the back corner of the basement, probably don't work anymore. Today's emphasis is on digital and permanent recordings. The technology is available to transfer from the orphan format of analog open-reel and cassette tape to compact disc CD.
Jack Cornwall Productions has access to machines that will still play many of the old orphan tape formats, as well as, the technical expertise to keep them running.
Through using modern equalization software and a compact disc recorder Jack Cornwall Productions can transfer these recordings from tape to CD, and clean up the background hiss in the process. Market using number advertisements in selected magazines.
Charge a per-hour fee plus media costs. Return originals and new discs Mailspeed Next Day Service. It's anticipated that there will be very little seasonally to this endeavor, except for the desire for holiday gifts. Discover new uses for new and existing technologies.
Expand facilities and staff as volume dictates. Short Term Update studio tools to streamline production and decrease turnaround. Use CD recorder for telephone Holding Messages to eliminate expensive hardware at end-user location.
Active marketing of Cornwall's capabilities and services throughout the region has been hampered by the need to work full time elsewhere. Maries and Kellogg shows: An infusion of capital would allow Jack Cornwall Productions to: Actively contact these facilities to determine their audio needs.
Produce and ship demo tapes to the decision-makers for presentation to their clients. Holding Message Services The marketing of this service has already begun.
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Types of Portable Audio Devices. Jack Cornwall Productions is a business founded and run using the latest high-tech sound and recording equipment.
By taking advantage of the latest equipment, Cornwall can maximize quality and profits, while decreasing the amount of time spent per project. Audio and video content related to health care improvement. Learn software, creative, and business skills to achieve your personal and professional goals.
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